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Too many AI conversations in accountancy stop at the tool: which chatbot, which plugin, which prompt. That's not where the real change is happening. In this session, we set the tool debate aside and look at the 3 ways AI is already rewriting how firms make money.

Wouter van Lierde, UK Country Lead Ravical
Individual AI use makes one person faster. Organisational AI changes how the firm sells, how the work is done and how accountants price their work. Join us and step into 2027 with an AI strategy that addresses the business model shift.
• Spot the work: discover how AI lets you expand services across your whole portfolio • Do the work: see a live demo of AI workflows running at leading UK accountancy firms today • Price the work: learn how AI unlocks value-based pricing



