New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

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New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

New UK research out: AI's Impact on Accounting Clients

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Solutions

Company

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research report

AI Impact on UK Accounting Clients

AI Impact on UK Accounting Clients

AI Impact on UK Accounting Clients

AI is now a first port of call for everyday financial and tax questions for many UK SMEs. Ravical’s independent research among 500 UK SMEs shows what that shift means for accounting firms, and why speed and forward planning now define the relationship clients want.

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Clients are now going to AI first. For an accountant, that is a harder place to stand. You become the second opinion, and you have to be better and faster than the tool the client already used. That pressure is only going to grow as businesses lean on these tools more.

Clients are now going to AI first. For an accountant, that is a harder place to stand. You become the second opinion, and you have to be better and faster than the tool the client already used. That pressure is only going to grow as businesses lean on these tools more.

Joris Van Der Gucht

Founder & CEO, Ravical

91%

91%

considered switching accountants in the past 12 months

92%

92%

would pay more for the services they need but don’t receive

70%

70%

act on AI advice for financial decisions before consulting their accountant

Clients go to AI first

In a Censuswide study of 500 UK SMEs, 70% said they always or often act on AI advice for financial matters before consulting their accountant. Only 5% said they rarely or never do so. The pattern holds across business sizes and sectors.

Latest resources

research report

Seven in ten UK SMEs now act on AI advice for financial decisions before consulting their accountant. New research shows how quickly the relationship is shifting.

Seven in ten UK SMEs now act on AI advice for financial decisions before consulting their accountant. New research shows how quickly the relationship is shifting.

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Download

research report

What Businesses Expect From Their Accountant: This new research reveals that accountancy firms are at a “crossroads”,

What Businesses Expect From Their Accountant: This new research reveals that accountancy firms are at a “crossroads”,

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Download

research report

The People Problem in Accounting: 50% of UK firms say skills gaps block advisory growth.

The People Problem in Accounting: 50% of UK firms say skills gaps block advisory growth.

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Download

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New UK research out:
AI's Impact on Accounting Clients