The Ravical ROI Report 2026

The Ravical ROI Survey Report

What AI is already delivering, measured

Accounting firms have run on the billable hour for as long as the profession has existed. AI is the first real challenge to that model, and the firms that adopted it early now have real numbers to build on. This report shows what those firms are already seeing today, and what others can reasonably expect.

Who did we interview?

In June 2026 we surveyed 47 advisers at 21 accounting, tax and advisory firms across Europe, from independent practices to full-service groups serving thousands of end clients. More than a quarter of survey results came in from partners or directors; the rest from the people in daily client work: accountants, tax advisers and client managers. Most have been using Ravical for only a few months, so these numbers are an early baseline.

47 advisers surveyed. 21 firms represented.

Key finding 1:

New revenue opportunities are the primary value driver

Ravical works on top of the firm’s existing systems and data: it reads across clients’ emails, files and financials, and flags additional revenue opportunities a person would have to sit down and look for: a subsidy, a tax optimisation, an anomaly in the numbers.

Without being prompted, one in five respondents described work of a different level, not the same work done faster.

34% now discuss spotted work with clients through interactive reports and dashboards built on the client’s own data. 1 in 5 spontaneously described deeper or broader advice, unprompted.

“Opportunities come up in the simple act of answering mail: things you focus on less yourself, but Ravical names them.” — Partner, accounting network

Key finding 2:

Efficiency gains are reported across the board

Every respondent reported time gains. The average is 3.7 hours per adviser per week, and the median sits at the same level, so the number is not propped up by a few outliers. Over a year, that is more than four working weeks per adviser.

Today’s gains come almost entirely from single actions: an email, an analysis, a document. Most of these firms are only now rolling out workflows: chains of work that run across the whole client book in one pass. That’s where the next jump lives.

3.7 hrs: average weekly time returned per adviser. 1 in 3 recovers 5 to 8+ hours every week. 4+ weeks of working time returned per adviser per year.

Almost half a working day, every week

Every respondent reported time gains: an average of 3.7 hours per adviser, per week, more than four working weeks a year. Here’s where that time comes from today: client emails 94%, knowledge questions 87%, documents 68%, interactive reports 34%, own workflow 21%.

Share of advisers using Ravical across each part of daily client work. Today’s gains come almost entirely from single actions, before Workflows have even rolled out.

“When a piece of work that took four hours now takes ten minutes, what do you invoice?”

Key finding 3:

The move to value-based pricing has started

When Ravical plans a piece of work, it also proposes a price for it, based on the firm’s own history, its own rate card, and the nature of the advice. That’s the mechanism behind the shift: deeper work shows up on the invoice, not just in the deliverable.

Asked how much time they save, a distinct group of respondents pushed back on the question. They’re spending the same hours on the same client, but going deeper instead of moving faster, and an hourly invoice would charge exactly the same either way. Value-based pricing is what lets that extra depth show up on the bill.

17% revenue growth per existing client.

“Ravical lets me go deeper than I could before, spending the same amount of time. But the client gets far better advice, and that reflects in our fees.” — Partner, accounting network

What users say

“Ravical brings the right context at the right moment, so our advisors can focus on what truly matters: giving our clients real insight and direction.” — Jonas Lauwereys, IT Manager, Titeca Pro Accountants & Experts

“Our people didn’t become brokers to search through documents. Ravical gives them back what they do best — being there for clients when it matters most.” — Katrien Dewijngaert, COO, Brokers in Excellence

“Ravical’s Mailbox Add-In saves us a considerable amount of time when it comes to responding to client queries. We can now reply more quickly and with greater precision, allowing us to keep our focus firmly on delivering a personal service.” — Rob Verschearen, Partner, V&M

“What I particularly like is being able to follow Ravical’s reasoning every step of the way, very transparent. And getting started couldn’t be simpler, as Ravical automatically shows up alongside your emails from day one.” — Niels Viaene, Business Partner, Titeca Pro Accountants & Experts

“I’ve been an avid Ravical user for quite a few months now, and I’ve come to think of it as a personal assistant, really. I can query our entire client portfolio through chat, it suggests additional advisory services where relevant, and I can get on with other work while it analyses and fully prepares responses to client requests. Wouldn’t want to be without it.” — Kimberley Cabo, Director, Mondriaan

“When I receive a document from a client, the agent can review it instantly and draft a strong first response. I only need to make a few small edits.” — Sjoerd van den Heuvel, Senior Tax Adviser, Steens & Partners

“I’ve had a look at a few AI software offerings. Ravical was the most impressive one. We’ve got lots of different databases with client data and firm knowledge, and my aim is to make them all talk together. I see Ravical as the real key piece to that, where you can pull answers from all the different pieces of the jigsaw.” — Chris Reeve, Managing Director, Gascoynes Accountants

“Ravical helps us automate repetitive work and sharpen how we communicate with clients using our own data smartly. It frees up time for what really counts: advice and client relationships.” — Bert De Bie, CEO, Liberoo

In conclusion:

Early days, unmistakable signals

These are early days: habits take time to form, metrics take time to mature, and the move away from the billable hour is only beginning. Several advisers said plainly that they’re still learning, and that their own numbers will look different a year from now.

But the signal is already hard to miss: the hours are real and measured, and they’re being reinvested in deeper advice, with pricing beginning to follow it.